Our history 2
Thanks to the vision and foresightedness of the enterprising Dutchmen, the ideas and products from Westzaan would within years be met with the greatest of enthusiasm around the world.
As of 1875, the brothers were assigned with the production of private labels; soon afterwards, they also started to manufacture flours and maize meal for puddings and cakes. The products with the dazzling bird label enjoyed excellent reputation worldwide; the Brussels world exhibition in 1910 awarded the cocoa from Westzaan the distinction of ‘World Cocoa’. And that was just the beginning. Products ‘made by Grootes’ would continue to win prize after prize around the globe.